Pay-per-click advertising

Instant traffic. Measurable returns.

SEO builds the foundation. PPC puts you in front of ready-to-buy customers today. We build, manage and scale Google and Meta campaigns for UK businesses, focused on one thing: turning ad spend into profit.

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Most agencies hide behind impressions and clicks. We do not. We track every pound from ad click to closed sale, then ruthlessly cut what does not work and double down on what does. Rankings. Revenue. Results.

What we run

Two platforms. One goal: profit.

Search captures demand. Social creates it. We run both, and only recommend the channels that actually move the needle for your business.

Google Ads

Catch demand the moment it happens

Search campaignsHigh-intent keywords that put you in front of buyers actively searching.
Performance MaxAI-driven campaigns across every Google surface, fed the right signals.
ShoppingProduct feeds optimised to sell, for ecommerce and retail brands.
Display and YouTubeVisual and video placements that build awareness and retarget warm traffic.
Conversion trackingBulletproof tracking so every decision is based on real revenue data.

Meta Ads

Create demand where attention lives

Facebook and InstagramFull-funnel campaigns across feeds, stories and reels.
Advantage+ campaignsMeta's machine learning, set up and steered to hit your targets.
RetargetingWin back visitors who did not convert the first time, profitably.
Creative testingConstant testing of hooks, angles and formats to beat ad fatigue.
Audience buildingLookalikes and custom audiences built from your real customer data.
Conversion trackingMeta Pixel and Conversions API set up so every lead and sale is tracked accurately, even after the iOS changes.

How we work

A process built to scale.

Every account follows the same order, because skipping a step is how budget gets wasted.

Account audit and setup

We dig into your account, market and numbers. If you are starting fresh, we build a clean, properly structured account from the ground up.

Tracking and conversions

No tracking, no growth. We set up server-side conversion tracking so every pound is measured back to real sales and leads.

Campaign build

We architect campaigns around your goals: the right structure, keywords, audiences and bidding to give the algorithm what it needs.

Creative and copy

Ads that earn the click. Sharp copy and scroll-stopping creative, tested relentlessly to keep performance climbing.

Optimise and scale

We cut wasted spend, push winners harder and scale budgets only when the numbers prove it. Profit first, always.

Why Seonat

No smoke. No mirrors.

Everything we do with your budget is visible to you, and everything we build with it stays yours.

Full transparency

Plain-English reporting tied to revenue. You always know exactly where your money is going and what it is bringing back.

You own the ad account

Your accounts, your data, your assets, always in your name. If we ever part ways, you keep everything we have built.

Always optimising

We are in your accounts every week, testing creative, refining targeting, and shifting budget to whatever is actually driving results.

Profit, not vanity metrics

We do not celebrate cheap clicks or empty impressions. We optimise for leads, sales and return on ad spend, the numbers that pay.

Questions

The honest answers.

What budget do I need to start?

It depends on your market and goals, but most UK businesses we work with start somewhere around £1,000 to £2,000 a month in ad spend. We will be straight with you in the first conversation: if PPC is not the right move for your budget yet, we will tell you.

Google Ads or Meta, which is right for me?

Google captures people already searching for what you sell, ideal for high-intent demand. Meta puts you in front of the right audience before they are searching, great for awareness and lower-consideration products. Often the smart play is both. We will recommend based on your customers and margins, not what is easiest for us.

How is your management fee structured?

A simple, fixed monthly management fee, separate from your ad spend, which always goes directly to the platforms from your own account. No hidden margins on media, no surprise add-ons. You will know exactly what you are paying before we start.

How soon will I see results?

PPC is the fastest channel we run: campaigns can be live within days, and you will see clicks and conversions almost immediately. That said, the first few weeks are about gathering data and letting the algorithms learn. Real, optimised performance typically lands in the 30 to 90 day window.

Do I own my ad accounts?

Yes, always. Every account, pixel, audience and piece of data is set up in your name and stays with you. We never hold your assets hostage. It is your business, your account, full stop.

Ready to turn spend into sales?

Tell us about your business and your goals. We will show you exactly where your ad budget should go, and what it can realistically return.

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